10 Old Money Brands You Need To Look Super Wealthy

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Old Money is a distinctive way of dressing that conveys heritage, wealth, and long-standing social status, built around single-breasted blazers with brass buttons, penny loafers, chinos, and cable-knit sweaters.

However, given the style’s roots in affluent American and European families, only a few selected clothing brands genuinely convey the style.

In this article, I’ll introduce 10 of the most representative Old Money clothing brands that have shaped and continue to represent this timeless style.

1. Hermes

Best for Quilted Jackets, Silk Scarves, and Berkins

Hermes Old Money style clothing, silk scarves, and leather bags

Founded in 1837 by Thierry Hermes, this Parisian brand has long been a symbol of ultimate luxury in the world of leather goods, accessories, and clothing.

Why it is Old Money
With unique craftsmanship and exclusivity, Hermes is a preferred choice for wealthy fashion connoisseurs.

Best for
Iconic Birkin bags, silk scarves, high-quality quilted jackets.

2. Chanel

Best for Skirt Suits, Pencil Skirts, and Cardigans

Chanel Old Money style clothes and luxury accessories

Founded in 1910 by French designer Coco Chanel, this Old Money clothing brand epitomizes fashion luxury and timeless stylistic sophistication.

Why it is Old Money
Chanel’s long-standing reputation makes it a go-to for those who appreciate the finer things in life without the need for ostentation.

Best for
Tweed skirt suits, pencil skirts, black dresses, and quilted handbags.

3. Loro Piana

Best for Cashmere Knitwear and Luxurious Outerwear

Loro Piana Luxury Old Money clothing collection

Founded in 1924 in Quarona, Italy, Loro Piana is synonymous with exceptional Italian craftsmanship from luxurious cashmere.

Why it is Old Money
The brand’s inconspicuous luxury creations make it a staple for those who value enduring elegance over fleeting moments set by fashion trendsetters.

Best for
Cashmere knitwear, designer outerwear.

4. Ralph Lauren

Best for Oxford Shirts, Blazers, and Polo Shirts

Ralph Lauren Old Money Fashion

Established in 1967 by American designer Ralph Lauren, the Polo Ralph Lauren clothing label symbolizes the American heritage of Preppy style.

Why it is Old Money
Ralph Lauren’s enduring appeal lies in its well-crafted classic-style garments, footwear, and accessories infused with an Ivy League vibe.

Best for
Oxford shirts, tailored blazers, polo shirts.

5. Inis Meain

Best for Cashmere Sweaters and Cardigans

Inis Meáin Old Money style knitwear, sweater and cardigan

With roots in the Aran Islands off the coast of Ireland, Inis Meain draws inspiration from the island’s rich knitting traditions and rugged landscape.

Why it is Old Money
The brand’s use of natural fibers like cashmere and merino wool makes it a favorite among timeless, luxurious knitwear devotees.

Best for
Cashmere sweaters, countryside cardigans.

6. Lyle & Scott

Best for Golf Dress and Polo Shirt

Lyle & Scott Old Money style golf clothing collection for women

Founded in 1874 in Hawick, Scotland, Lyle & Scott has a rich heritage in producing high-quality knitwear.

Why it is Old Money
The brand’s longstanding connection with golf culture and British aristocracy makes it a staple for those who value tradition and understated elegance.

Best for
Golf attire, polo shirts.

7. Brookes Brothers

Oxford Shirts, Blazers, Cable Knit Sweaters

Brookes Brothers Old Money style clothing

Established in 1818 in New York City, Brooks Brothers is the oldest men’s clothier in the United States and a pillar of Old Money fashion style.

Why it is Old Money
The brand’s quality garments in the classic American style have made it a favorite among U.S. Presidents and Wall Street executives.

Best for
Oxford shirts, blazers, cable-knit.

8. Crockett & Jones

Best for Wingtip Boots and Loafers

Crockett & Jones old Money Style Footwear

Founded in 1879 in Northampton, England, Crockett & Jones is a stalwart of British craftsmanship specializing in high-quality footwear.

Why it is Old Money
The brand’s detailed creations from premium materials are ideal bases for outfits depicting silent luxury.

Best for
Wingtip boots, loafers.

9. Burberry

Best for Trench Coats

Burberry Old Money Style Clothing and Accessories

Established in 1856 by Thomas Burberry in Basingstoke, England, Burberry is synonymous with British heritage and stylistic opulence.

Why it is Old Money
Burberry’s kingly heritage makes it a staple for fashionistas who seek timeless elegance without the flashiness associated with luxury brands.

Best for
Trench coats loved by Old Money fashionistas like trad Preppies and Sloane Rangers.

10. Sebago

Best for Boat Shoes and Loafers

Sebago Old Money Style Boat Shoes and Loafers

Established in 1946 in Michigan, USA, Sebago is a clothing name synonymous with the American maritime tradition of Northern Preppy style.

Why it is Old Money
Sebago’s reputation for craftsmanship and quality makes it a preferred brand for understated luxury, in line with Old Money’s ethos.

Best for
Boat shoes, loafers.

3 Key Takeaways

Wear Genuine Brands
Shopping from brands with long-standing reputations for excellence ensures your wardrobe is stylish and relevant.

Create Timeless Looks
The ten clothing brands curated here offer classic designs that transcend fleeting fashion trends, allowing you to create timeless and sophisticated outfits.

Versatility and Function
Dressing Old Money requires relevant garments, footwear, and accessories suitable for various occasions, from casual outings to formal events, without compromising comfort or quality.

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Professional Styling Advice

Are you looking to improve your fashion style and unsure where to start? Are you more into relaxed-casual, E-girlY2K, or VSCO looks, but Old Money style resonates with you, and you wonder why?

Contact The VOU’s Style Experts to receive your free and personalized styling advice based on your current way of dressing, preferred outfits, colors, aesthetics, age, gender, body shape, location, and event you seek to attend.

Your dedicated stylist will meticulously select essential garments, footwear, and accessories to craft a wardrobe that complements and enhances your style.

Take advantage of this unique opportunity to experience a transformative fashion adventure, all at no cost to you.

After years of managing hundreds of fashion brands from London's office of a global retailer, Mandy has ventured into freelancing. Connected with several fashion retailers and media platforms in the US, Australia, and the UK, Mandy uses her expertise to consult for emerging fashion brands create top-notch content as an editorial strategist for several online publications.

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