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The VOU VIP Retainer

This is the pinnacle of men’s image consultancy - a white-glove, annual styling and lifestyle management system reserved for high-achievers, executives, and public figures. This service is the complete and total outsourcing of your personal brand's execution. With unlimited support, proactive wardrobe management, and a full concierge shopping service, you will project the highest level of sophistication and confidence every single day of the year, without ever dedicating a moment of your own time to it. We manage the details so you can focus on what you do best.

  • Unlimited, On-Demand Styling Consultations - You have on-demand, unlimited access to your dedicated lead stylist for any and all strategic needs. This includes sessions via video, phone, or in-person, globally (subject to travel and scheduling arrangements).
  • Full, Proactive Wardrobe Management - We become the custodians of your wardrobe. This includes:
    • Proactive Seasonal Overhauls - Four times a year, we will proactively plan and execute your seasonal wardrobe refresh, introducing new pieces and retiring others.
    • Digital Wardrobe Inventory - We maintain a complete digital inventory of your entire wardrobe, allowing for swift and precise outfit planning for any occasion.
    • Garment Care Coordination - We will coordinate with your preferred cleaners and tailors for the ongoing maintenance and alteration of your garments.
  • White-Glove Concierge Shopping Service - You will never shop for clothing again. Our team handles the entire process:
    • We source, select, and present curated items for your approval.
    • Upon approval, we purchase everything on your behalf.
    • We arrange for delivery to your home or office and manage all returns and exchanges seamlessly. You never see a checkout page or a shipping notification.
  • Global Travel & Event Styling - Your wardrobe will be prepared for any event, anywhere in the world.
    • Personalised Packing Strategy - Simply provide your itinerary for any business trip or holiday, and a complete, event-appropriate packing list and visual lookbook will be prepared and sent to you or your assistant.
    • High-Stakes Event Preparation - We provide complete outfit preparation for board meetings, galas, weddings, media appearances, and any other critical engagement.
  • 24/7 Priority Access - You receive a dedicated direct line (phone/messaging app) to your lead stylist for any last-minute needs, questions, or style emergencies, anytime, anywhere in the world.
    • BONUS #1: The Annual Executive Photoshoot (Value: £5,000) - Once a year, we will arrange and provide full creative direction and styling for a professional photoshoot. This is perfect for updating headshots for LinkedIn, company websites, press features, or personal branding.
    • BONUS #2: The Lifestyle Concierge Coordination (Value: £10,000) - Your image is a holistic entity. We will proactively liaise with your other essential partners—from your bespoke tailor and personal trainer to your barber and wellness experts—to ensure a completely cohesive and powerful personal brand.
    • BONUS #3: The "Black Book" Access (Value: Invaluable) - As a VIP Retainer client, you gain more than just referrals; you get direct introductions and preferred appointment scheduling with our exclusive, private network of global luxury service providers, from watch dealers to bespoke jewellers.

Our "Unshakeable Presence" Guarantee: We guarantee that for the entire year of your retainer, you will never again have to spend a single moment of your own time thinking about what to wear. You will walk into every room, every meeting, and every event with the absolute, unshakeable confidence that you are perfectly and powerfully dressed for the occasion. If at any point during the year you feel this is not the case, and we cannot rectify it to your utmost satisfaction, we will refund the remaining portion of your annual retainer. No questions asked.

*Annual membership by application only

£40,000.00

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