Sarah Gilfillan

The VOU / Stylist profile

Sarah Gilfillan

Men’s personal stylist and shopper

An informed second opinion on your clothes, from identifying wardrobe gaps to prepared shopping and outfit combinations you can return to later.

Based in

London, United Kingdom

Ways to work

Online personal styling

On this profile

About Sarah Gilfillan

Sarah Gilfillan founded Sartoria Lab in 2009 to offer personal styling and shopping specifically for men. Her earlier work included fashion wholesale, retail and photographic menswear styling for magazines, television and advertising. She brings that clothing background to clients who want an informed second opinion, dislike shopping or need help working out what is missing from their wardrobe.

Her London services include a Style Review, Wardrobe Edit and prepared Personal Shopping trip. Her shopping work includes curated outfit combinations for later reference. A broader Total Style Upgrade combines wardrobe editing, review, shopping and follow-up support. Her practice also publishes online styling options; the exact format is agreed through the service route.

Services

  • Personal styling

  • Personal shopping

  • Wardrobe editing

How the practice works

  1. Review existing clothes and identify combinations and gaps.

  2. Prepare a London shopping trip around the client's needs.

  3. Document curated outfit combinations for later reference.

Service formats

  • London personal shopping and wardrobe services.
  • Online styling; scope and arrangements are confirmed through The VOU.

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