Modern Old Money Style Guide for Men to Master the Art of Quiet Luxury

The old money style is one of the few aesthetics that continues to captivate and intrigue the ever-evolving landscape of men’s fashion.

And, while the name includes “old,” make no mistake – this isn’t your grandfather’s wardrobe we’re discussing.

The old money style is a classic look that blends heritage and modernity, subtly depicting luxury, social status, confidence, wealth, and success.

However, there’s a new approach to old money fashion emerging among the younger generation, namely the modern old money style.

No longer bound to the rigid and stuffy dress codes of the past, modern gentlemen are adopting a fresher take on the classic aesthetic while still depicting subtle luxury in a more relaxed, contemporary way.

Still, a sartorial philosophy that values quality over quantity, craftsmanship over conspicuous branding, and personal style over fleeting trends, reimagining old money style isn’t about discarding tradition but refining it for the 21st century.

From the boardroom to the yacht club, today’s old-money aesthetic is adaptable, sophisticated, and, above all, deeply personal.

In this article, we’ll share the new rules of this style.

We’ll delve into the most relevant brands, later silhouettes, footwear, and accessories that define this new approach and show you how to style them with effortless grace.

Whether you’re a seasoned connoisseur of fine tailoring or a newcomer to the world of quiet luxury, prepare to discover how the principles of old-money style can elevate your wardrobe—and your presence—to new heights of sophistication.

What is Modern Old Money Style

Modern Old Money is a look that whispers rather than shouts, conveying a sense of inherited taste and quiet confidence.

The style is characterised by a preference for natural fabrics like fine cotton, wool, and cashmere.

The colour palette tends towards classic, subdued tones such as navy, hunter green, burgundy, and shades of beige and brown.

However, don’t be afraid to incorporate occasional pops of brighter colours, especially in accessories or summer wear.

Modern Old Money Wardrobe Essentials

Deconstructed Blazers

The cornerstone of modern old money style is impeccable tailoring, reimagined for the 21st century.

Today’s tailoring marries the precision of traditional craftsmanship with a relaxed, contemporary sensibility, resulting in equally refined and comfortable garments.

The deconstructed blazer has become a staple of the modern old-money style, offering the polish of traditional tailoring with the comfort demanded by contemporary lifestyles.

Brunello Cucinelli, the ‘king of cashmere’, leads this revolution with his unstructured blazers.

The brand’s Double-Breasted Cashmere Blazer in ‘Dove Grey’ exemplifies this trend, featuring a soft shoulder line and a relaxed fit that doesn’t compromise on elegance.

For a more accessible option, consider Boglioli’s washed flannel wool ‘K Jacket’.

This Italian-made piece showcases the brand’s expertise in soft tailoring. Its natural shoulder and lightweight construction make it perfect for both office wear and smart-casual occasions.

Slim-Fit Chinos

The perfect pair for the deconstructed blazer is slim-fit chinos, particularly Incotex’s slim-fit cotton-blend chinos in stone.

The brand, part of the Slowear group, is renowned for its superior trousers, offering a perfect balance of comfort and style.

Style icon David Gandy frequently sports this combination, demonstrating how deconstructed blazers can elevate a casual outfit to new heights of sophistication.

Broken Suits

The modern old-money aesthetic has moved beyond the constraints of matching suits, embracing the sophisticated art of mixing separates and broken suits, also known as Spezzato.

This approach allows for greater personal expression while maintaining a refined appearance.

Consider pairing Luciano Barbera’s deconstructed Amalfi blazer with Brunello Cucinelli’s comfort wool-blend Chevron pleated trousers.

The blazer, crafted from some of the finest wool in the world, offers unparalleled softness and a rich, deep colour.

For a more daring combination, try a Thom Sweeney cashmere single-breasted jacket in oat or wool double-breasted wide peak lapel suit jacket in brown with the brand’s wool single pleat tailored trousers in charcoal.

This pairing demonstrates how contrasting textures and colours create a sophisticated yet distinctly modern look.

Actor Idris Elba is a master of this style, sporting elegantly mismatched separates that showcase his understanding of modern tailoring.

Plain T-Shirts

The humble T-shirt becomes a luxury item in the context of modern old-money style, with premium materials and impeccable construction setting these pieces apart from their mass-produced counterparts.

Sunspel’s Riviera white crewneck t-shirt is a prime example of this elevated basic.

Made from long-staple cotton specially developed for Ian Fleming’s James Bond, this t-shirt offers unparalleled softness and a perfect fit.

Its clean lines and high-quality construction make it suitable for pairing everything from jeans to tailored trousers.

For those seeking the ultimate luxury, Zegna’s white premium cotton t-shirt offers unparalleled softness and a subtle sheen.

The premium cotton creates a t-shirt that drapes beautifully, elevating this casual piece to new heights of sophistication.

James Perse’s Luxe Lotus Jersey Crew Neck in ‘Carbon’ provides another excellent option.

Known for their incredibly soft fabrics and perfect fit, James Perse t-shirts have become a staple in many discerning wardrobes.

To style these luxury t-shirts in true old-money fashion, pair them with well-cut chinos, like Incotex’s Slim-Fit Cotton-Blend Chinos in ‘Navy’, and a pair of Common Projects Original Achilles Low sneakers.

Add a cashmere cardigan from Brunello Cucinelli for cooler days.

Celebrities like Matt Damon and Javier Bardem demonstrate how a well-chosen t-shirt can form the foundation of a stylish, casual outfit.

Relaxed Cotton Shirts

The modern old-money style embraces a more relaxed approach to shirting, particularly when paired with premium denim.

For a luxurious take on the classic Oxford shirt, consider the Emma Willis pink Bengal stripe poplin shirt.

Its soft texture and light pink colour make it an ideal partner for light-wash jeans and a camel blazer.

Also, Eton offers a contemporary twist with its soft casual line.

The brand’s light blue checked knitted shirt made of 100% Filo di Scozia cotton features a subtle texture and a modern cut, perfect for pairing with dark denim and loafers for a smart-casual look.

Contemporary Polos

Made from a unique cotton mesh fabric, Sunspel’s Riviera polo shirt in ‘French Blue’ instead of navy is a timeless yet modern choice of excellent breathability and a refined appearance.

Style it with selvedge denim and white sneakers for an effortlessly elegant weekend outfit.

Ralph Lauren’s Purple Label slim fit Piqué polo shirt in ‘Classic Pale Pink’ elevates the humble polo to luxury status.

It is an excellent choice for casual days, still demanding a touch of sophistication.

These modern shirt and polo options allow for a seamless transition between casual and more formal settings, embodying the versatility demanded by the contemporary old-money style.

Slim-fit Jeans

In the modern old-money wardrobe, denim has evolved from workwear to a refined casual essential.

The key is choosing pairs that offer superior quality, fit, and subtle detailing, and Zegna’ stone-washed slim-fit Roccia jeans exemplifies this approach.

The jeans are enhanced with a touch of stretch for added comfort and offer a clean, streamlined silhouette with minimal branding.

The deep greysih blue colour dresses up easily, pairing well with a cashmere sweater or an unstructured blazer.

Alternatively, Brunello Cucinelli’s leisure fit slubbed cotton denim is slightly relaxed through the seat and close-fitting along the leg, offering a perfect balance of casual comfort and refined style.

The brand’s signature attention to detail is evident in the perfectly faded wash and the horn buttons, elevating these jeans beyond casualwear.

Style these premium denim pieces with a Loro Piana cashmere sweater and Common Projects sneakers for a luxurious yet understated weekend look.

Wide-Leg Jeans

For those seeking the pinnacle of luxury denim, consider The Row’s Bryan wide-leg jeans.

Crafted from a substantial 13.5oz denim, these jeans drape beautifully and improve with wear.

The subtle wide-leg cut offers a contemporary silhouette that works well with sneakers and loafers.

Crew Neck Sweaters

In modern old-money style, texture elevates outfits beyond the ordinary, adding depth and interest to even the simplest ensembles.

Ralph Lauren Purple Label’s cashmere crewneck sweater in ‘Carriage Green’ is a prime example of this philosophy.

The blend of cashmere and silk creates a sumptuous texture that’s as pleasing to the touch as it is to the eye.

Layer this over a Thomas Mason for J.Crew Ludlow shirt in Sea Island cotton for a subtle interplay of textures that speaks volumes about your attention to detail.

Cable-Knit Sweaters

For cooler weather, consider Johnstons of Elgin’s cable-knit cashmere sweater in ‘lichen’.

The intricate cable pattern adds visual texture, while the pure cashmere provides unmatched softness and warmth.

To further emphasise texture, pair these knitwear pieces with Corneliani’s Flannel Wool Trousers in ‘Charcoal’.

The soft, brushed surface of the flannel contrasts beautifully with the smoother textures of the sweater and shirt.

Style icon Jeff Goldblum is renowned for his masterful use of texture by combining fabrics to create visually rich and tactilely intriguing looks.

Down Jackets

Modern old money style embraces technical fabrics and innovative designs, integrating them seamlessly with traditional silhouettes to create stylish and functional outerwear.

Herno’s Laminar down jacket in ‘navy’ perfectly embodies this fusion of heritage and high-tech.

The brand, known for its expertise in outerwear, combines a classic silhouette with cutting-edge Gore-Tex fabric and ethically sourced downfilling.

The result is a jacket that offers superior weather protection without sacrificing style.

Waxed Cotton Jacket

For milder weather, Barbour’s ‘Ashby’ waxed cotton jacket in ‘Olive’ provides a more traditional option with modern appeal.

This updated version of the classic Barbour jacket features a slimmer fit and a mediumweight waxed cotton outer that’s water-resistant and breathable.

The corduroy collar and tartan lining nod to the brand’s heritage, while the overall design remains contemporary.

Loro Piana’s ‘Horsey’ Jacket is a modern embodiment of this trend.

Crafted from the brand’s proprietary Storm System® fabric, this jacket offers supreme functionality with its water-resistant and windproof properties while maintaining a sleek, sophisticated appearance suitable for country pursuits and city life.

Knee-Length Raincoat

Private White V.C.’s Ventile Mac 3.0 in ‘Light Blue’ offers another excellent option for transitional weather.

Made in Manchester using Ventile, a high-performance cotton fabric developed for RAF pilots in World War II, this coat combines classic styling with modern functionality.

Layer them over a Merino sweater from John Smedley for a modern old-money aesthetic, and pair them with selvedge denim jeans from The Workers Club or Blackhorse Lane Ateliers.

Style icon Daniel Craig frequently demonstrates how technical outerwear can be incorporated into a sophisticated wardrobe.

Casual Sports Coat

Zegna’s navy Oasi cashmere jacket bridges the gap between formal and casual.

This innovative piece offers the look of a tailored jacket with the comfort and practicality of performance wear, making it perfect for travel or casual Fridays.

Wool/Cashmere Sweatpants

The modern old-money aesthetic has embraced the comfort of athleisure, reinterpreting it through a lens of luxury and refinement.

Brunello Cucinelli’s virgin wool sweatpants elevate the humble sweatpants to new heights of luxury, offering unparalleled comfort without sacrificing style. Pair with a crisp white T-shirt and a cashmere hoodie for a refined take on loungewear.

Leather Sneakers

In modern old-money fashion, footwear is far more than an afterthought but a fundamental component that can make or break an outfit.

Common Projects’ Original Achilles Low in ‘Carta’ (off-white) has become an icon of understated luxury.

Hand-stitched in Italy from full-grain leather, these sneakers feature the brand’s signature gold-stamped serial number, a subtle nod to the exclusivity that aligns perfectly with the old-money aesthetic.

Berluti’s Playtime Scritto Venezia Leather sneaker offers unparalleled craftsmanship for those seeking a more elevated take on the luxury sneaker.

Each pair is hand-painted using the brand’s patented leather colouring technique, creating a unique patina that develops beautifully over time.

To style these sneakers in true old-money fashion, pair them with rolled-up chinos and a cashmere sweater for a weekend look or with tailored trousers and an unstructured blazer for a modern take on business casual.

Knit Sneakers

To complete the luxe athleisure look, choose Loro Piana’s 360 Flexy Walk+ Wish sneakers.

These knitted sneakers offer supreme comfort and a sleek silhouette, embodying the brand’s commitment to quiet luxury.

Monk Straps

For more formal occasions, the double monk strap shoe offers a fresh alternative to traditional oxfords or brogues.

This style combines the elegance of dress shoes with a contemporary flair.

John Lobb‘s ‘William II’ double buckle monk shoes in dark brown represent the pinnacle of this style – read why John Lobb’s shoes worth the high price.

Handcrafted in Northampton, England, these shoes feature a sleek silhouette and exquisite detailing, including hand-painted calf leather and solid brass buckles.

For a slightly more modern interpretation, consider the Crockett & Jones ‘Lowndes’ in dark brown antique calf.

These feature a slightly more elongated toe and a slimmer profile, perfect for pairing with contemporary tailoring.

To truly showcase these shoes, pair them with cuffed trousers. Thom Sweeney’s Wool Trousers with Turn-Ups in ‘Navy’ offer the perfect length and cut to highlight your footwear while maintaining a sleek silhouette.

Style icon David Gandy is frequently seen sporting monk strap shoes, often pairing them with tailored suits or separates for a look that’s both classic and contemporary.

Horological Timepieces

Brands like Rolex and Patek Philippe remain stalwarts of the classic, old-money luxury world.

However, the modern old-money aesthetic leans towards lesser-known but equally prestigious manufacturers that offer exceptional craftsmanship and understated elegance.

A. Lange & Söhne’s Saxonia Thin in Rose Gold epitomises this approach.

At just 5.9mm thick, this watch slips effortlessly under a shirt cuff, its clean dial and elegant Roman numerals speaking to a refined sensibility.

The manual-winding L093.1 movement, visible through the sapphire caseback, showcases the brand’s commitment to horological excellence.

For those seeking a more versatile option, Vacheron Constantin’s Overseas Self-Winding in Stainless Steel offers a perfect balance of sportiness and elegance.

Its integrated bracelet and blue dial make it suitable for both formal and casual settings, while the interchangeable strap system allows for easy customisation.

Jaeger-LeCoultre’s Master Ultra Thin Moon in stainless steel presents another excellent option, combining a classic moonphase complication with a sleek, modern design. Its slim profile and eggshell-white dial exude understated luxury.

Celebrities known for their refined style, such as Benedict Cumberbatch and Eddie Redmayne, are often seen wearing these more understated luxury timepieces, demonstrating how they can complement a variety of looks.

Artisanal Leather Goods

Leather goods are more than mere accessories; they are investments in craftsmanship and style that improve with age.

The Frank Clegg Leatherworks Signature Travel Duffle in Chestnut Tumbled Leather exemplifies this philosophy.

Handcrafted in Massachusetts using traditional techniques, this bag features solid brass hardware and full-grain leather that develops a rich patina over time.

Its classic design makes it suitable for both weekend getaways and as a carry-on for business trips.

For everyday use, Valextra’s ‘Iside’ Briefcase in Smoky Grey Full-Grain Leather offers understated luxury.

Known for their minimalist designs and exceptional quality, Valextra’s pieces are favoured by those who appreciate subtle sophistication.

This briefcase, with its clean lines and signature ‘costa’ lacquered piping, is a perfect example of the brand’s aesthetic.

For smaller leather goods, consider Smythson’s ‘Mara’ Collection, their Business and Credit Card Case in ‘Storm Blue’ Cross-Grain Leather, which offers a pop of colour while maintaining a professional appearance.

The cross-grain leather is both durable and luxurious, embodying the balance of practicality and elegance that defines the modern old-money style.

Style icons like David Beckham and Tom Hiddleston are often spotted with high-quality leather goods, demonstrating how these pieces can elevate even the most casual outfits.

Tech Accessories

In the world of modern old money style, accessories serve as subtle indicators of discerning taste and appreciation for quality.

The Bang & Olufsen Beoplay H95 over-ear headphones in Chestnut offer a tech-forward addition to the old-money aesthetic.

Their sleek design and premium materials align perfectly with the understated luxury ethos while providing unparalleled sound quality.

Traditional Accessories

For those who prefer a more traditional approach to accessories, the Goyard Saint Sulpice Card Holder offers a slim, elegant solution for carrying essentials.

The brand’s iconic hand-painted chevron pattern provides a discreet nod to luxury heritage.

Rimowa’s Classic Cabin S Suitcase updates travel with its durable aluminium body and smooth-rolling wheels.

This piece combines functionality with a timeless design that will patina beautifully over years of use.

Finally, Tom Ford’s Blue Block Square-Frame Acetate Optical Glasses add a touch of intellectual chic to any outfit.

The subtle ‘T’ logo at the temples provides a discreet brand signature without being ostentatious.

How to Dress Modern Old Money Style

Putting together a Modern Old Money outfit isn’t about following strict rules but rather about understanding and adapting the principles to your style and lifestyle.

Let’s explore some key outfits that embody this aesthetic for various occasions.

Casual

We’ll start with a classic Breton striped long-sleeve t-shirt with horizontal navy and white stripes to evoke a nautical feel while maintaining a timeless appeal.

Pair with neatly pressed Bermuda shorts in a soft, faded red hue—a nod to the iconic “Nantucket Reds” that have been a staple of East Coast summer style for generations.

For footwear, opt for a pair of well-worn leather boat shoes in a rich brown tone.

These shoes should look like they’ve seen many summers on the deck of a yacht, developing a beautiful patina over time.

Complete the look with a navy canvas belt featuring a brass D-ring buckle – a subtle maritime touch.

As the evening cools, you can drape a cream wool or cashmere cable-knit sweater over your shoulders.

Accessorise with tortoiseshell sunglasses in a classic shape—think timeless rather than trendy—and a dive watch with a navy and red striped nylon strap, echoing the colours in your outfit and reinforcing the nautical theme.

Business Casual

Begin with a crisp, white Oxford cloth button-down shirt. The fabric should have a subtle texture and a comfortable weight, speaking to its quality.

Ensure the fit is impeccable – neither tight nor loose, with just the right amount of fabric to tuck in neatly.

Pair this with tailored wool trousers in a rich charcoal grey. The wool should have a fine weave with a slight sheen, indicating its high quality. The trousers should break slightly over your shoes, creating a clean line.

We’ll add a single-breasted navy blazer over the shirt. This isn’t just any blazer—it’s a cornerstone of the Old Money wardrobe.

Look for one in high-quality wool with a natural shoulder line and minimal padding. The buttons should be brass, polished to a soft sheen.

The fit is crucial—it should hug your shoulders and nip in slightly at the waist, creating a subtle hourglass silhouette.

For footwear, choose a pair of burgundy penny loafers. The leather should be supple and well-polished, with a patina that suggests years of careful wear. Match these with a belt in the same rich burgundy leather.

Now, let’s add some carefully chosen accessories to elevate the look. Tuck a pocket square into your blazer’s breast pocket – opt for a silk one with a subtle pattern in shades of blue and burgundy, picking up the colours of your outfit. Fold it casually, allowing just a hint of the pattern to peek out.

Wear a classic dress watch with a brown leather strap and Roman numerals dial for that extra touch of traditionalism, and glasses in a timeless tortoiseshell frame.

Formal

For formal events, whether a high-profile business meeting or an evening gala, we’ll create a look that exudes timeless elegance and quiet confidence.

The centrepiece of this outfit is a beautifully tailored double-breasted suit in deep navy blue. The wool should be of the highest quality—think Super 120s or even Super 150s—with a subtle sheen that catches the light as you move.

The suit’s cut is crucial. It should fit you like a glove, with high armholes, a suppressed waist, and trousers that fall with a clean break over your shoes.

The lapels should be proportionate to your frame, neither too wide nor too narrow. Underneath, wear a white dress shirt with a moderate spread collar and double cuffs.

The cotton should be so fine it almost shimmers, a hallmark of exceptional quality. Ensure the collar sits perfectly under your suit jacket, with just a quarter-inch of cuff showing at the sleeves.

Now for the tie – choose a silk repp stripe in burgundy and navy. The stripes should be neither too wide nor too narrow, and the silk should have a subtle texture that catches the light. Tie it in a perfect four-in-hand knot, dimpled just so beneath the knot.

For footwear, opt for a pair of black cap-toe oxfords. These should be benchmade shoes with a high shine, the leather developing a mirror-like gleam at the toe. Make sure they’re well-maintained with no scuffs or signs of wear.

Tuck a crisp white linen pocket square in your jacket’s breast pocket and fold it into a simple TV fold, allowing a sliver of white to show above the pocket for a touch of refinement without being showy.

Accessories should be minimal but significant. Choose cufflinks in either gold or silver – family heirlooms if you have them, or simple, classic designs if not.

Your watch for this outfit should be a dress watch, thin enough to slip under your shirt cuff, with a black leather strap to match your shoes.

This outfit isn’t just clothing – it’s armour. It speaks of heritage, sophistication, and a deep understanding of style that goes beyond fleeting trends.

Modern Black Tie

The tuxedo, the cornerstone of black tie attire, has seen subtle yet significant updates in recent years.

Consider Tom Ford’s Black O’Connor Tuxedo, which exemplifies the modern approach to black tie.

The jacket features a slimmer cut and slightly shorter length compared to traditional models, creating a more contemporary silhouette.

The jacket’s grosgrain peak lapels and single-button closure maintain classic appeal while the mohair-wool blend fabric adds a subtle lustre.

For a more fashion-forward take, Thom Browne’s Black Wool Barathea Tuxedo offers a distinctly modern interpretation.

The signature shortened jacket length and tapered trousers create a bold look that still respects black tie conventions.

Pair these with a Turnbull & Asser White Cotton Marcella Bib Front Dress Shirt for a crisp, classic foundation. The brand’s impeccable craftsmanship ensures a perfect fit and elegant appearance.

Footwear has also seen updates. John Lobb’s ‘Lawry’ Patent Leather Oxford Shoes offer a sleek, elongated toe that complements modern tuxedo cuts while maintaining the requisite high-shine finish.

Accessories play a crucial role in modernising black tie. Swap the traditional black bow tie for a Ralph Lauren Purple Label Black Grosgrain Silk Bow Tie, pre-tied for a perfect knot every time.

For a subtle personal touch, add Deakin & Francis Rose Gold Cufflinks with Black Spinel, which add a warm metallic accent to your ensemble.

Contemporary Dinner Jackets

While the classic black tuxedo remains a staple, modern interpretations of black tie allow for more personal expression through colour and texture.

Tom Ford’s Atticus Cocktail Jacket in deep burgundy velvet offers a rich, tactile alternative to traditional black.

The peak lapels and single-button closure maintain a formal structure, while the sumptuous fabric adds a touch of old-world glamour with a modern twist.

For a more subtle departure from tradition, consider Brunello Cucinelli’s Midnight Blue Wool and Silk-Blend Tuxedo Jacket.

The deep blue hue appears almost black in low light but reveals its rich colour under brighter conditions, adding depth and interest to your formal ensemble.

Kingsman’s Cream Double-Breasted Wool and Mohair-Blend Tuxedo Jacket offer a bold yet elegant option for summer events or tropical destinations.

The double-breasted cut and shawl collar maintains the formal silhouette, while the light colour provides a fresh, modern take on evening wear.

Pair these jackets with classic black tuxedo trousers, a crisp white shirt, and patent leather shoes to maintain the formal integrity of the black tie dress code while showcasing your personal style.

Modern White Tie Formal Dressing

While white-tie occasions are rare, they represent the apex of formal dressing. Modern interpretations maintain the strict dress code while incorporating subtle contemporary elements.

The tailcoat remains the centrepiece of white tie attire. Huntsman’s Bespoke White Tie Ensemble offers an unparalleled option.

Their master cutters create a perfectly proportioned tailcoat with a nipped waist and precise coattails, ensuring a flattering silhouette.

Beneath the tailcoat, a Budd Shirt Makers Marcella Dress Shirt provides the necessary stiff-fronted formality.

The detachable wing collar, while traditional, has seen a slight reduction in height for a more comfortable, modern fit.

For the lower half, Favourbrook’s White Marcella Cotton Piqué Waistcoat and Black Wool and Mohair Trousers offer the perfect combination of tradition and contemporary cut.

The trousers feature a higher rise to accommodate the waistcoat, with a slightly tapered leg for a modern silhouette.

Footwear for white tie remains conservative. Crockett & Jones ‘Wentworth’ Patent Leather Pumps provide the requisite elegance with their sleek lines and distinctive silk bow.

Morning Dress

Morning dress, while less common, still plays a crucial role in certain formal daytime events, particularly in British high society.

The morning coat is the defining feature of this ensemble. Anderson & Sheppard’s Ready-to-Wear Morning Coat offers an excellent option, cut from pure wool barathea with a sleek, modern fit that maintains traditional proportions.

Pair this with New & Lingwood’s Grey Wool Cashmere Striped Trousers, which feature a subtle grey and black stripe that’s both classic and contemporary.

For the waistcoat, opt for something with personality. Favourbrook’s Buff Cotton Piqué Single-Breasted Waistcoat adds a touch of colour while adhering to morning dress traditions.

The shirt should be crisp and formal. Turnbull & Asser’s White Herringbone Double-Cuff Shirt provides the perfect foundation, its subtle texture adding interest without overstepping formality bounds.

Accessories for morning dress allow for some personal expression. A Hermès Printed Silk Tie in a subtle pattern adds a touch of individuality, while Oliver Brown’s Grey Top Hat completes the ensemble with traditional flair.

Footwear should be formal yet comfortable for daytime wear. Church’s ‘Dubai’ Polished Binder Oxford Shoes in Black strike the perfect balance, their high shine finish complementing the formality of morning dress.

By incorporating these modern elements into traditional formal wear, the old-money aesthetic adapts to contemporary occasions while maintaining its timeless elegance.

Whether attending a black-tie gala, a white-tie opera premiere, or a daytime wedding requiring morning dress, these updated interpretations ensure you’ll embody sophisticated style with a distinctly modern edge.

Modern Innovations in Formal Wear

Today’s formal wear benefits from modern fabric technologies and innovative designs that enhance comfort and functionality without compromising on style.

Ermenegildo Zegna’s High-Performance Tuxedo incorporates the brand’s exclusive Trofeo® wool, which offers natural stretch, breathability, and wrinkle resistance.

This modern take on the tuxedo ensures you look impeccable from the start of the evening until the last dance.

For warmer climates or summer events, Loro Piana’s ‘Sunset’ Jacket in Silk-Wool Blend provides an ultralight, breathable option.

The natural temperature-regulating properties of the fabric keep you comfortable, while the impeccable tailoring maintains a sharp, formal appearance.

To add a subtle personal touch to your formal wear, consider Burberry’s Engraved Round Cufflinks.

These palladium-plated cufflinks can be personalised with initials or a significant date, adding a bespoke element to your ensemble.

Hackett’s Silk Formal Braces offer another opportunity for personalisation as these handmade braces feature a classic button fastening and can be adjusted for a perfect fit, adding a dash of old-world charm to your formal attire.

Modern Old Money Style Do’s and Don’ts

When adopting the Modern Old Money aesthetic, most people face similar challenges, such as:

Do

Purchase from Thrift and Vintage Shop
Not everyone inherits a wardrobe of classic pieces or can afford high-end brands. Learn to spot quality items in thrift stores and vintage shops.

Look for natural fabrics, solid construction, and classic designs. With patience and a good eye, you can build a high-quality wardrobe on a budget.

Adapt the Style to Your Climate
The traditional Old Money look is rooted in New England and can be impractical in different climates.

For instance, if you live in a hot, humid area, adapt by choosing lighter fabrics and looser cuts while maintaining the overall aesthetic.

Linen suits and breathable cotton can replace heavy wool while still looking refined.

Customise Off-the-Rack
If you can’t afford bespoke clothing, buy off-the-rack and get items tailored to fit you perfectly.

A modestly priced suit altered to fit you impeccably will look far more expensive and stylish than an ill-fitting designer label.

Don’t

Don’t Sacrifice Comfort
In their attempts to look ‘proper.’, most people make the mistake of wearing uncomfortable clothes.

Avoid shoes that pinch, trousers that are too tight, or jackets that restrict movement. The Old Money look should appear effortless and comfortable.

Don’t Overdo the Preppy Look
It’s easy to fall into the trap of looking like you’re wearing a costume.

Avoid going overboard with stereotypical preppy items like tennis sweaters, boat shoes, and polo shirts simultaneously.

Don’t Neglect Your Body Type
The Old Money style often showcases a specific body type in magazines and media. Don’t force yourself into a look that doesn’t suit your body.

Instead, adapt the principles of the style to flatter your shape. A good tailor can help you achieve this.

Don’t Feel Pressured to Buy Expensive Brands
Some people think they must buy from specific high-end brands to achieve the old-money look. This isn’t true and can lead to financial strain.

Focus on the clothing’s quality, fit, and style rather than the label.

Don’t Forgo Personal Style
While adhering to old-money aesthetics, don’t lose your individuality. If you follow every rule too strictly, you’ll end up looking generic.

Pay attention to sprezzatura and incorporate garments that reflect your personality, whether a unique accessory, a favourite colour, or a modern twist on a classic piece.

Conclusion

As we conclude our journey through the world of Modern Old Money style, remember that this aesthetic is more than just a fashion choice – it’s a lifestyle.

It’s about appreciating quality, respecting tradition, and presenting yourself to the world with quiet confidence and understated elegance.

The Modern Old Money style is not about ostentatious displays of wealth or slavishly following trends.

Instead, it’s about cultivating a timeless wardrobe that reflects your personal taste and respect for craftsmanship. It’s about understanding that true style transcends seasons and fleeting fads.

As you build your Modern Old Money wardrobe, focus on quality over quantity. Invest in well-made pieces that will last in terms of durability and style.

Learn to appreciate the finer details—the hand-stitched buttonhole on a jacket, the supple leather of a well-made shoe, the drape of a perfectly tailored pair of trousers.

Remember that this style extends beyond your closet. It encompasses how you carry yourself, your interests, and your values. It’s about being well-read, well-travelled, and well-mannered.

Style Like a True Gentleman

Before we say goodbye, here’s one of the best-kept secrets in men’s styling circles, a secret that only a few expert image consultants know or are willing to share.

First and foremost, professional styling requires knowing your unique body shape and seasonal colour palette – paramount factors in choosing perfectly fitting clothes in colours that complement your skin, eyes, and hair.

Only then can a stylist engage in styling by occasion, location, season, and time of day, with garments, footwear, and accessories from stylistically relevant heritage fashion brands to depict high confidence and success.

Best part? You can find your body shape, seasonal colour palette, and ideal fashion style in less than 5 minutes by yourself, for free, thanks to our four simple steps:

1. Find Your Body Shape

Different garments flatter different silhouettes, so knowing your body shape is the first step in dressing like a confident man.

To find out your unique body shape, take our free body shape quiz for men.

Once you know your unique body shape, take the second free quiz to discover your unique colour palette.

2. Find Your Unique Colour Palette

Remember, the garments that compose your outfits come in various colours, and you must ensure that each hue complements your natural colour.

To do that, you have to find out your seasonal colour palette, and you can do it by taking our free seasonal colour quiz for men.

3. Find Your Ideal Fashion Style

By now, you should already know your body shape and unique colour palette; the next step is to discover your ideal personal fashion style.

The fastest and simplest way is to take our free fashion style quiz for men; it includes your ideal style, outfit ideas, relevant fashion brands, and much more.

4. Professional Image Consultancy with The VOU

And if you want to style like a professional, by occasion, location, season, and time of the day, you can always ask our expert image consultants and fashion stylists for help.

Our styling services for men are the most comprehensive and detailed on the market, backed up by leading stylists who will guide you step by step in creating looks that communicate affluence, elegance, and endless accomplishments.

Remember, wearing luxury brands isn’t enough; to look stylish, confident, and successful, you must first know your body shape, colour palette, and ideal personal style, and only then style by occasion, location, season, and time of day.

Contact us today to save headaches, time, and money – it’s time to dress like a confident, successful gentleman of exquisite fashion taste – the first styling assessment is on us!