Today, we’re thrilled to share our expertise in mastering the casual Old Money style, a look that effortlessly blends sophistication and ease.
Our recent work with Daniel, a 27-year-old entrepreneur and Harvard Business School graduate, inspires today’s article.
Despite his success in the tech industry, Daniel struggled to find the perfect balance between looking polished and feeling comfortable in casual settings.
The impact on Daniel’s personal and professional life was remarkable – he secured a significant investment for his startup and received countless compliments on his elevated yet approachable style.
Casual Old Money Aesthetic Appeal
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The casual Old Money style, also known as affluent leisurewear or refined casual clothing, is a timeless look that embodies the perfect harmony of elegance and comfort.
It’s a style that communicates confidence, success, and an appreciation for quality craftsmanship without appearing overly formal or pretentious.
Whether attending a laid-back business lunch, a weekend gathering with friends, or a casual evening event, mastering the understated wealthy style will ensure you make a lasting impression.
By focusing on these key aspects of casual Old Money style, you’ll be well on your way to crafting a timeless capsule wardrobe.
5 Casual Old Money Outfit Ideas
To help you master the art of casual Old Money style dressing, we’ve curated five versatile outfit ideas by putting together old-money wardrobe essentials that will have you looking and feeling your best in any setting.
Each ensemble showcases classic style and relaxed sophistication, featuring must-have garments, footwear, and accessories from iconic heritage brands.
Get ready to elevate your casual wardrobe with these timeless looks.
1. The Country Club Classic
This country club-inspired outfit embodies the essence of a refined gentleman at leisure.
Begin with light-coloured cotton or linen trousers from Ralph Lauren or Peter Millar.
Pair with a pastel-hued polo shirt from Lacoste, tucked in for a neat appearance.
Wear brown or tan leather loafers from Gucci or Tod’s, and complete the look with a sleek leather belt from Ferragamo or Hermes.
Add a classic wristwatch from Rolex or Cartier for a final touch of sophistication.
Style Icons
Old Money style icons Steve McQueen and Gianni Agnelli embody the relaxed country club look.
2. The Nautical Sophisticate
Channel the breezy charm of a seaside resort with this nautical-inspired posh off-duty beach outfit.
Start with ‘Nantucket Reds’ shorts from Murray’s Toggery in a Sailor Red, a signature Old Money colour, or tailored swim shorts in subtle patterns from Orlebar Brown or Vilebrequin.
Pair it with a Breton t-shirt from Sunspel with navy blue stripes. You can layer it with a crisp white linen shirt from Onia or 120% Lino, leaving a few buttons undone for a relaxed vibe.
Opt for a pair of boat shoes from Sperry or espadrilles from Castañer or ManebÃ, and accessorise with a braided leather bracelet from Miansai or classic aviator sunglasses from Ray-Ban or Persol.
Style Icons
Alain Delon and Jude Law’s variations of the nautical sophisticate look epitomise the perfect blend of coastal cool and relaxed refinement.
3. The Ivy League Weekender
Embrace the laid-back charm of an Ivy League weekend with this classic laid-back fashion ensemble.
Begin with slim-fit chinos in a neutral tone from J.Crew or Bonobos paired with a chambray or Oxford cloth button-down shirt from Gitman Vintage or Hamilton, rolled up at the sleeves for a casual touch.
Slip on a pair of suede desert boots from Clarks or Common Projects, and add a leather watch from Shinola or MVMT for a subtle accent.
Complete the look with a lightweight cotton sweater from Brunello Cucinelli or Zanone draped over your shoulders.
Style Icons
John F. Kennedy Jr. and Patrick Dempsey have been known to sport variations of the Ivy League weekender look, exemplifying the perfect balance of relaxed Preppy attire.
4. The Garden Party Gent
Make a dashing appearance at any outdoor soirée with this garden party-inspired sophisticated casual look.
Start with a pair of light-coloured linen trousers from Incotex or Boglioli.
Tuck in a floral or paisley-patterned shirt from Etro or Paul Smith, embracing the vibrant spirit of the occasion.
Add a woven leather belt from Anderson’s or Canali and slip on brown suede loafers from Crockett & Jones or Edward Green.
Accessorise with tortoiseshell sunglasses from Persol or Oliver Peoples, and consider adding a linen pocket square from Drake’s or Rubinacci for a final flourish.
Style Icons
Gianni Agnelli and Johannes Huebl have mastered the art of the garden party gent look, effortlessly combining sophistication and whimsy.
5. The Riviera Raconteur
Channel the effortless charm of a Mediterranean storyteller with this Riviera-inspired elegant everyday ensemble.
Wear white trousers from Frame and pair them with a striped or solid-coloured linen shirt from 120% Lino or Hartford, leaving a few buttons undone for a relaxed vibe.
Add a pair of brown leather sandals from Ancient Greek Sandals or Hereu, and accessorise with a woven leather bracelet from Bottega Veneta or a simple beaded necklace from Miansai.
Top off the look with a Panama hat from Borsalino or Lock & Co. for a touch of timeless elegance.
Style Icons
Marcello Mastroianni and Jude Law have embodied the Riviera raconteur look, exuding an air of sophistication and nonchalance.
Casual Old Money Style Do’s and Don’ts
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Look Casually Rich with The VOU
You might be thinking, “All this sounds fantastic, but I’m not exactly swimming in money.”
Fear not, as The VOU is the world’s premier styling agency for men, offering unparalleled expertise at an accessible price point.
Your initial consultation with us – a comprehensive styling assessment to better understand your unique needs and preferences – is complimentary.
Our expert stylists will curate a polished leisure garment collection that effortlessly blends high-society informal wear with modern sophistication, ensuring you look and feel your absolute best.
We’ll guide you through recognising, purchasing, and wearing the finest garments, footwear, and accessories, empowering you to make a lasting impression in any setting.
Until next time, stay dapper, stay confident, and remember: style is a state of mind, and you’re the architect of your sartorial destiny.